Tag Archives: social media

Using Social Media to Share Black Friday Deals

I am excited to announce that I have been selected as one of 20 bloggers for the following project (see press release below). Besides blogging Black Friday deals I will be hitting the streets to interview shoppers and vlogging holiday shopping insights.

While some corporations continue to dabble in social media and question the ROI of these efforts. Consumers are setting the stage and determining how social media will provide them value. I believe this effort is an excellent example of how consumers are engaging in social media to empower their purchasing decisions.

So what are you waiting for? Let’s flex our combined power by using social media to get the best deals possible this holiday season!

Bloggers to Use Social Media to Share Black Friday Deals

November 25, 2009 – Bentonville, AR – Collective Bias, an interactive marketing firm that connects brands with shoppers at the store shelf by facilitating conversation and building relationships, has partnered  with Whrrl, a location based mobile application that lets people capture and share the stories of their lives one moment at a time, to create a unique platform that helps shoppers find the best deals on Black Friday.

Twenty bloggers, led by well-known mom bloggers Melissa Garcia, the “money-saving” Consumer Queen, and Courtney Velasquez of Giftfully Simple, will hit stores on Black Friday and upload photos and tips through Whrrl to My Black Friday Deals.

Visitors are encouraged to check the website throughout the days leading up to Black Friday and then all day, Friday November 27th, 2009 to find the best deals at nationwide chains and local stores, and to find the best prices on the biggest shopping day of the year. Visitors can vote for the deals they like the best, and the participating blogger with the most votes on a deal will receive Google Analytics training or tech/design assistance for his or her blog.

“We wanted to integrate a strong social media campaign to show the power that the average person or blogger has to reach so many others,” said John Andrews, Managing Partner of Collective Bias. “By working with bloggers, Whrrl and social media sites, we can effectively spread this idea like wildfire.”

My Black Friday Deals will also be promoted through channels like Flickr, YouTube, Twitter and Facebook to reach a wider audience.

About Collective Bias
The first company of its kind, Collective Bias offers an alternative to the traditional agency model. Formed at the nexus of and Social Media and Shopper Marketing, we address the need for a comprehensive approach to facilitate ongoing conversations

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I am Featured Mom Mapper

I got an amazing opportunity, I am a Featured Mom Mapper on MomMaps.com.

Mom Maps is a new iPhone application that helps you find kid friendly locations when you are on the go! It contains an extensive list of Parks, Playgrounds, Restaurants, Museums and Indoor Play Areas that are kid friendly and fun. Using GPS – You’ll see results which are close to you, plus a map to get you there.

Presently the Mom Maps iPhone application only serves the San Francisco Bay Area, but I am told by the application’s creators (both moms BTW) that they plan to launch new cities weekly going forward.

If you haven’t yet entered in a kid-friendly spot or a review I suggest you give it a try – You never know, your picture could be on the homepage next!

Still not convinced? Presently Mom Maps is running a contest – just enter in five or more kid-friendly locations (or review existing locations) and be entered in a drawing for a $100 Amazon gift certificate. This contest ends on 10/15/09 at 12pm PST so I suggest you act fast. Click here to enter and/or see additional details.

Full Discloser: Mom Maps was kind enough to provide me with a promo code to download their iPhone application. Once I tried it, I was so impressed with the application and the two moms that built it, I offered to help promote their application without any form of compensation.

I am the Newest Mommy Blogger Featured on Walmart.com!

For the remainder of my pregnancy I will be writing a weekly article that will appear on Walmart.com as well as continuing to update this site as well.

My first posting was just published and can be found here.

I’m very excited to share my experiences with the community, but more importantly, I could really use your thoughts and advice as my only experience to date comes from a half dozen baby books and some advice from friends. Not only am I a new mom, but it has been almost 20 years since I attempted to change a diaper and without your help I might possibly diaper the wrong end.

So please take a brief moment to visit the Baby Buzz Blog on Walmart.com and contribute to the community by leaving a comment, answering the poll, or one of the many questions myself as well as the other new and expectant moms have posted.

I can’t wait to hear your advice as well as answer any questions you may have as I prepare for this important journey. Thank you!